JH Bertrand names clinical unit Bertrand Clinical Label

JH Bertrand is pleased to introduce its  wholly owned subsidiary Bertrand Clinical Label. JH Bertrand has had a separate unit since 2001, but without branding it so. The company decided it was time for the unit to be recognized for its very unique functions.  “The clinical industry demands such specialized processes and manufacturing which our clinical unit addresses very well. It only made sense to make it a separate distinct entity,” remarks Jeff Bertrand.

Aside from a new name, it also has a new dedicated website bertrandclinicallabel.com. BCL offers a very appealing value proposition …that booklet labels with random variable text should be less expensive that what is currently being offered in the marketplace which is detailed on the new website. “Clinical booklet labels with variable text are more expensive than average booklet labels because there is so much that goes into them to attain the proper quality, ” says Jeff.  “But, we feel that the pricing in the industry could more sensitive to the cost pressure that healthcare is facing. BLC addresses that very issue while maintaining the proper level of quality.” BCL will offer a complete line of clinical products which includes single ply labels to booklet labels with peel off labels for application to case reports.

The company plans on adding additional variable printing equipment next year to its already robust capability.

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